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The Video Revolution: Adapting to New Platforms and Consumer Behavior
The video media landscape remains the gold standard for driving marketing outcomes but is rapidly evolving. From traditional TV to OTT, app-based viewing, and social platforms, tribal gaming leaders must navigate an increasingly complex media environment.
This panel explores video consumption trends, technological innovation, and real-world applications in tribal gaming. Topics include leveraging social media, crafting data-driven campaigns, and adapting to new video formats to enhance customer engagement, drive revenue, and maximize brand impact.
formerly: Navigating the Evolving Video Media Landscape: The Impact of Video Trends on Advertising
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