Casinos invest significant time and reinvestment into player events, promotions, and VIP experiences — yet many still plan these initiatives without fully accounting for player game preferences and slot-floor yield. This session explores how operators can get more out of their events by yielding the slot floor to player preferences. Using player movement patterns, game clustering, and predictive analytics, attendees will learn how to align invite lists, event timing, and floor capacity with how players actually play — improving performance without increasing reinvestment.

Key Takeaways:
- How player game preferences influence event performance
- Why slot yield should be part of event planning decisions
- How aligning invite lists with floor demand improves ROI
- Ways to reduce congestion and improve the player experience