Mobile is now a primary guest touchpoint, and operators are under pressure to use it to enhance service, reduce friction, and strengthen loyalty. Guests expect direct access to their stay details, benefits, and offers, and they expect it on their own devices without waiting in lines or relying on staff. Meeting these expectations requires clear mobile strategies that combine personalization, operational efficiency, and real-time communication.

This session examines practical approaches for using unified mobile platforms to streamline booking, dining, and activity selection, reduce front-desk workload through mobile check-in and digital keys, and drive revenue with targeted, time-sensitive notifications. It also highlights how operators are managing mobile engagement in-house with tools that support branding, content control, and rapid updates across their app experience.

Led by Kevin Hibbs, Vice President of Product Management at Agilysys, this session provides concrete examples drawn from live deployments, showing how mobile can simplify operations, improve service flow, and strengthen guest relationships. Attendees will leave with clear strategies for elevating mobile as a core part of the guest experience and a measurable driver of operational performance.